Our work speaks
for itself
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The Challenge of App Marketing
App marketing can be a challenging task, as there are so many mobile apps available in the marketplace and it can be difficult to stand out from the competition. It is important to have a well-thought-out marketing strategy in place to ensure the success of an app. App developers need to consider their target audiences and create marketing materials that appeal to them. This can include developing a website, creating videos or interactive content, and running online campaigns. Additionally, it is important to use social media as a tool for app marketing, as it is a great platform for app promotion, customer engagement, and feedback.
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Here's what our
customers say
Applica have made significant strategic and tactical contributions, enhancing and optimizing our campaign performance across all channels with a keen focus on maximizing ROAS.
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"Applica has reduced the risk for us and is an incredible support for the team."
“Most eye-opening, Applica identified unprofitable campaigns that we’re losing our company money on.”
"They truly operate as a part of our team: Through thorough testing, Applica has found winning creatives with healthy CPI and CPT costs in specific markets"
"They're highly adaptable to changing project requirements and market dynamics"
"The quality of their work is the best I’ve seen. Thanks to Applica, I've seen a 30% increase in product page views and downloads, as well as great improvements in revenue. ''
“Increasing our ARPU is critical to scaling the Five Minute Journal app”
"We ran loads of AB tests, and many of them demonstrated the rise in key metrics. I was impressed with the knowledge and experience Applica brought to the partnership."
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"I liked that most insights came from their experience and competitive intelligence."
"Their UI/UX suggestions were top-notch. I'm already seeing higher quality reviews and higher revenue."
“Applica Agency is more knowledgeable in this area than most other providers we’ve used in the past.”
“I honestly couldn’t imagine
working without Applica,
it's a game changer.”
“I honestly couldn’t imagine
working without Applica,
it's a game changer.”
“I honestly couldn’t imagine
working without Applica,
it's a game changer.”
“I honestly couldn’t imagine
working without Applica,
it's a game changer.”
Handling App Marketing
Developers should also consider the importance of app store optimization. This involves optimizing the app's title, description, keywords, and screenshots for the app store. This can help improve the visibility of the app and increase downloads. Finally, it is important to track how the app is performing and adjust the marketing strategy accordingly. This can include analyzing downloads, user engagement, and reviews. By tracking and analyzing the app's performance, developers can gain insight into what works and what doesn't and make the necessary adjustments. App marketing can be a challenging task but having a well-thought-out strategy in place can help ensure the success of an app.
You might be
wondering
app growth?
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Start growing your business with Applica
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