Performance Marketing

Level up your performance marketing campaigns

Manage your spending budget & get part of 600 million people downloads each week (Apple). Decrease your CPI, increase ROAS.

Let’s Start a Project

<service-h2>Why do you need paid user acquisition?<service-h2>

The benefit of implementing performance-based marketing (Quality over Quantity) is better and more predictable planning and seeing real install results. We pass on the knowledge of everything you want and need to know about UA and back you up with customized reports.

<service-h2>Diverse Advertising Channels<service-h2>

We run impactful campaigns on the most popular social & search advertising platforms: ASA, UAC, Meta, TikTok, and more. We do not follow the popularity blindly and focus on choosing a platform that covers our client’s needs best. Increase LTV, acquisition, and profits: become an ad pro.

<service-h2>Measurable Growth<service-h2>

We make measurement in the post-IDFA world easy as pie. Even with incomplete metrics, we analyze and enhance your SKAN schemas and arm you with all the information you might ever need. Do not be afraid of performance dropping because of the measurement system - we do not let that happen..

Improve your paid efforts with us!

Optimize onboarding, paywalls, the whole monetization strategy.

Start a Project

CASE STUDIES

Our work speaks
for itself

Marketing

Drops (UA)

Drops, one of the leaders in the language learning niche, required a support with clear User Acquisition structure & creative production to drive profitable growth.

40x

in non-organic users

See Full Case Study

Product growth

Web-2-app-funnels

Pricing strategy

Fabulous

Fabulous, a self-care app, is one of the biggest on the market is and helps build better habits and achieve personal goals.

+ 40%

to ARPU

See Full Case Study

Product growth

Monetization

Onboarding optimization

FitMind

FitMind faced barriers to the consistency of the A/B testing process and the functioning of in-app events tracking. With Applica, they ran 5 A/B tests and got:

+ 50%

to user LTV

80%

Allowed Notifications

5

A/B tests

See Full Case Study

Product growth

Onboarding optimization

Marketing

ASO

Deep Sleep Sounds

Deep Sleep Sounds is an app that helps people fall asleep by playing soothing sounds. DSS helps its users create healthier sleeping patterns.

+ 46%

conversion to purchase increased

53%

to ARPU

See Full Case Study

Product growth

Paywalls

Drops

Drops, one of the leaders in the language learning niche, had a request of improving the ARPU. After the needed tests were conducted, Drops achieved:

+ 9%

to ARPU

See Full Case Study

ASO

Marketing

Market launch

Neome

Neome, a self-care app, helps its users deal with and eliminate their negative subconscious using a specially trained chatbot.

~30%

App Store Click Rate

~2,5%

Ad Banners Click-Through

~$2

CPI

See Full Case Study

Pricing strategy

Product growth

ShroomID

ShroomID, a mushroom-hunting app, helps its users identify mushrooms, providing AI and human predictions, as well as tons of specific data.

+ 60%

to ARPPU

See Full Case Study

faq

You might be
wondering

LET'S WORK TOGETHER

Start growing your app with Applica

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Start growing your app with Applica

Thank you for your application!

Level up your performance marketing campaigns

<service-h2>Why do you need paid user acquisition?<service-h2>

<service-h2>Diverse Advertising Channels<service-h2>

<service-h2>Measurable Growth<service-h2>

Improve your paid efforts with us!

Our work speaks for itself

Drops (UA)

Fabulous

FitMind

Deep Sleep Sounds

Drops

Neome

ShroomID

You might be wondering

Start growing your app with Applica

Thank you for your application!

Start growing your app with Applica

Thank you for your application!

Our work speaks
for itself

You might be
wondering