Retention & Engagement

Improve User Engagement & User Retention Iteratively

Find new and unexpected ways to make your users love your app and keep coming back. Get a clear set of insights and recommendations to plan your improvement journey.

Let’s Start a Project

<service-h2>User Retention Audit<service-h2>

Showcase your app through animated video ads and make people stop and watch. We know that videos are watched on the go, sound on and sound off - and we know how to make this work to your advantage. Got a challenge? Not a problem.

<service-h2>Automation & Messages for Engagement<service-h2>

Get impact on engagement & revenue metrics with automation and messages in a fitting tone of voice. We run A/B tests on hypotheses & messaging flow to see which solutions are the most rewarding.

<service-h2>Winning Push Notifications<service-h2>

Turn your churn users into paying ones with winning push notifications aimed at re-engagement. Use the latest strategies in mobile re-engagement & grow in metrics, and set a call to find optimal solutions.

<service-h2>In-Depth Cohort-Based Analytics<service-h2>

We find the right user segments and locate the most effective behavioral retention drivers, and build a retention framework that predicts long-term retention, too. We are no strangers to habit metrics and prime insights.

Improve Your Metrics Now!

Optimize onboarding, paywalls, the whole monetization strategy.

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CASE STUDIES

Our work speaks
for itself

Product growth

Onboarding optimization

Marketing

ASO

Deep Sleep Sounds

Deep Sleep Sounds is an app that helps people fall asleep by playing soothing sounds. DSS helps its users create healthier sleeping patterns.

+ 46%

conversion to purchase increased

53%

to ARPU

See Full Case Study

Product growth

Web-2-app-funnels

Pricing strategy

Fabulous

Fabulous, a self-care app, is one of the biggest on the market is and helps build better habits and achieve personal goals.

+ 40%

to ARPU

See Full Case Study

Marketing

Drops (User Acquisition)

Drops, one of the leaders in the language learning niche, required a support with clear User Acquisition structure & creative production to drive profitable growth.

40x

in non-organic users

See Full Case Study

Development

Product Optimisation

Product growth

Five Minute Journal

App development and maintenance, product growth for Five Minute Journal - a journaling app loved by over 1.8 million people worldwide.

99,5%

Crush Free Rate

131%

LTV increase

See Full Case Study

Product growth

Monetization

Onboarding optimization

FitMind

FitMind faced barriers to the consistency of the A/B testing process and the functioning of in-app events tracking. With Applica, they ran 5 A/B tests and got:

+ 50%

to user LTV

80%

Allowed Notifications

A/B tests

See Full Case Study

Product growth

Paywalls

Drops

Drops, one of the leaders in the language learning niche, had a request of improving the ARPU. After the needed tests were conducted, Drops achieved:

+ 9%

to ARPU

See Full Case Study

Pricing strategy

Product growth

ShroomID

ShroomID, a mushroom-hunting app, helps its users identify mushrooms, providing AI and human predictions, as well as tons of specific data.

+ 60%

to ARPPU

See Full Case Study

faq

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LET'S WORK TOGETHER

Start growing your business with Applica

We will help you define what is the area of biggest improvement in your individual case

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Start growing your app with Applica

Thank you for your application!

Improve User Engagement & User Retention Iteratively

<service-h2>User Retention Audit<service-h2>

<service-h2>Automation & Messages for Engagement<service-h2>

<service-h2>Winning Push Notifications<service-h2>

<service-h2>In-Depth Cohort-Based Analytics<service-h2>

Improve Your Metrics Now!

Our work speaks for itself

Deep Sleep Sounds

Fabulous

Drops (User Acquisition)

Five Minute Journal

FitMind

Drops

ShroomID

You might be wondering

Start growing your business with Applica

Thank you for your application!

Our work speaks
for itself

You might be
wondering