Retention & Engagement

Improve User Engagement & User Retention Iteratively

Find new and unexpected ways to make your users love your app and keep coming back. Get a clear set of insights and recommendations to plan your improvement journey.

<service-h2>User Retention Audit<service-h2>

<p>Showcase your app through animated video ads and make people stop and watch. We know that videos are watched on the go, sound on and sound off - and we know how to make this work to your advantage. Got a challenge? Not a problem.<p>

<service-h2>Automation & Messages for Engagement<service-h2>

<p>Get impact on engagement & revenue metrics with automation and messages in a fitting tone of voice. We run A/B tests on hypotheses & messaging flow to see which solutions are the most rewarding.<p>

<service-h2>Winning Push Notifications<service-h2>

<p>Turn your churn users into paying ones with winning push notifications aimed at re-engagement. Use the latest strategies in mobile re-engagement & grow in metrics, and set a call to find optimal solutions.<p>

<service-h2>In-Depth Cohort-Based Analytics<service-h2>

<p>We find the right user segments and locate the most effective behavioral retention drivers, and build a retention framework that predicts long-term retention, too. We are no strangers to habit metrics and prime insights.<p>

Improve Your Metrics Now!

Optimize onboarding, paywalls, the whole monetization strategy.

CASE STUDIES

Our work speaks
for itself

Marketing

Drops (UA)

Drops, one of the leaders in the language learning niche, required a support with clear User Acquisition structure & creative production to drive profitable growth.

40x
in non-organic users
See Full Case Study
Product growth
Web-2-app-funnels
Pricing strategy

Fabulous

Fabulous, a self-care app, is one of the biggest on the market is and helps build better habits and achieve personal goals.

+ 40%
to ARPU
See Full Case Study
Product growth
Monetization
Onboarding optimization

FitMind

FitMind faced barriers to the consistency of the A/B testing process and the functioning of in-app events tracking. With Applica, they ran 5 A/B tests and got:

+ 50%
to user LTV
80%
Allowed Notifications
5
A/B tests
See Full Case Study
Product growth
Onboarding optimization
Marketing
ASO

Deep Sleep Sounds

Deep Sleep Sounds is an app that helps people fall asleep by playing soothing sounds. DSS helps its users create healthier sleeping patterns.

+ 46%
conversion to purchase increased
53%
to ARPU
See Full Case Study
Product growth
Paywalls

Drops

Drops, one of the leaders in the language learning niche, had a request of improving the ARPU. After the needed tests were conducted, Drops achieved:

+ 9%
to ARPU
See Full Case Study
ASO
Marketing
Market launch

Neome

Neome, a self-care app, helps its users deal with and eliminate their negative subconscious using a specially trained chatbot.

~30%
App Store Click Rate
~2,5%
Ad Banners Click-Through
~$2
CPI
See Full Case Study
Pricing strategy
Product growth

ShroomID

ShroomID, a mushroom-hunting app, helps its users identify mushrooms, providing AI and human predictions, as well as tons of specific data.

+ 60%
to ARPPU
See Full Case Study
faq

You might be
wondering