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App Revenue Optimization

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CASE STUDIES

Our work speaks
for itself

Marketing

Drops (UA)

Drops, one of the leaders in the language learning niche, required a support with clear User Acquisition structure & creative production to drive profitable growth.

40x
in non-organic users
See Full Case Study
Product growth
Web-2-app-funnels
Pricing strategy

Fabulous

Fabulous, a self-care app, is one of the biggest on the market is and helps build better habits and achieve personal goals.

+ 40%
to ARPU
See Full Case Study
Product growth
Monetization
Onboarding optimization

FitMind

FitMind faced barriers to the consistency of the A/B testing process and the functioning of in-app events tracking. With Applica, they ran 5 A/B tests and got:

+ 50%
to user LTV
80%
Allowed Notifications
5
A/B tests
See Full Case Study
Product growth
Onboarding optimization
Marketing
ASO

Deep Sleep Sounds

Deep Sleep Sounds is an app that helps people fall asleep by playing soothing sounds. DSS helps its users create healthier sleeping patterns.

+ 46%
conversion to purchase increased
53%
to ARPU
See Full Case Study
Product growth
Paywalls

Drops

Drops, one of the leaders in the language learning niche, had a request of improving the ARPU. After the needed tests were conducted, Drops achieved:

+ 9%
to ARPU
See Full Case Study
ASO
Marketing
Market launch

Neome

Neome, a self-care app, helps its users deal with and eliminate their negative subconscious using a specially trained chatbot.

~30%
App Store Click Rate
~2,5%
Ad Banners Click-Through
~$2
CPI
See Full Case Study
Pricing strategy
Product growth

ShroomID

ShroomID, a mushroom-hunting app, helps its users identify mushrooms, providing AI and human predictions, as well as tons of specific data.

+ 60%
to ARPPU
See Full Case Study

The Challenge of App Revenue Optimization

App revenue optimization can be a major challenge for mobile app developers. Since the mobile app market is highly competitive, developers must focus on strategies that will increase their app’s revenue potential. We at Applica help you create a user experience that encourages users to keep coming back to the app, as well as optimize the monetization of the app. This includes creating a user interface that is intuitive and easy to use, as well as developing features that keep users engaged and coming back. Our focus is also on helping you develop content that is relevant and engaging to users, as well as adding new content regularly.

Optimize Your App Revenue

HOW WE WORK

Our 5-Step Approach to App Revenue Optimization

Let’s Start a Project
Let us nourish your dreams and handle your doubts.

Analyzing User Behavior

We examine user engagement, conversion rates, and other key metrics. By understanding how users interact with the app, we can make improvements that will increase revenue and user satisfaction.

A/B Testing

A/B testing allows experimenting with different features, layouts, and other components to determine which versions result in the highest revenue.

Personalizing Experiences

By leveraging data from user behavior, we assist you in tailoring the app experience to each user.

Implementing Monetization Strategies

We work with both in-app purchases and advertising as monetization methods.

Measuring Performance

By understanding how the app is performing, it is easier to make further improvements to optimize revenue.

Let’s Start a Project
It’s free, and takes less than a minute.
REVIEWS

Here's what our
customers say

Applica have made significant strategic and tactical contributions, enhancing and optimizing our campaign performance across all channels with a keen focus on maximizing ROAS.
Frederik Cordes
GM & CPO at Drops
40x
non-organic user acquisition
“Most eye-opening, Applica identified unprofitable campaigns that we’re losing our company money on.”
Huxley Seidman
CTO and Co-Founder of Slumber Group
46%
conversions to purchase increased
"I was impressed with the Applica team's systematic approach and professionalism."
Daria Curamsina
CEO, Neome inc.
~30%
App Store Click Rate
"Their UI/UX suggestions were top-notch. I'm already seeing higher quality reviews and higher revenue."
CEO & Lead Developer, ShroomID
ShroomID
+60%
to ARPPU
“Applica Agency is more knowledgeable in this area than most other providers we’ve used in the past.”
Michael Brandon
CEO of Slumber Group
53%
ARPU growth
"I liked that most insights came from their experience and competitive intelligence."
Liam, CFO & COO
FitMind
50%
Improvement in the user LTV
"They kept things simple in terms of communication."
CEO, Alter Ego
~$2
CPI
“I honestly couldn’t imagine
working without Applica,
it's a game changer.”
Shahin Hoda
Gong
+50%
more decision making
“I honestly couldn’t imagine
working without Applica,
it's a game changer.”
Shahin Hoda
Gong
+50%
more decision making
“I honestly couldn’t imagine
working without Applica,
it's a game changer.”
Shahin Hoda
Gong
+50%
more decision making
“I honestly couldn’t imagine
working without Applica,
it's a game changer.”
Shahin Hoda
Gong
+50%
more decision making

Handling App Revenue Optimization

In addition to creating a good user experience, our focus is also on optimizing the monetization of your app. This includes implementing strategies such as in-app purchases, advertising, and subscription models, and creating a seamless monetization strategy that doesn’t disrupt the user experience. Collected data helps to better understand the users’ behavior and preferences. Overall, app revenue optimization can be a challenging task for mobile app developers. However, by focusing on creating a good user experience, optimizing their monetization strategies, and analyzing user data, we help you increase your app’s revenue potential.

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