Product Growth Success

Drive product growth

We will help you scale your app experiments to boost conversion rates and consistently grow your MRR and LTV.

Easy and Effective Roadmap for App Growth

With easy-to-follow steps, detailed advice, and constant support, increase revenue and maximize your product & marketing efforts.

1

Scale throughout your app lifecycle

To ensure your app's constant growth and development, the first step is to find growth drivers in your product & marketing efforts. By defining the correct tests and running them, the Applica team will also help form a summary of learning for each period, retrospective, and more. Scale all throughout your app's lifecycle.

2

Onboarding Optimization

Find the strong and weak points in your Onboarding and use them to your app's benefit. Optimize the Onboarding process, increase user engagement and retention, and drive your revenue per user. Reach the maximum Onboarding clarity - Applica will make sure your users willget the most out of your app's value.

3

Monetization & Retention

After analyzing and reviewing your app, the Applica team sets upa plan to improve your monetization and drive retention. All the insights and recommendations are personal and based on your specific case, backed up by extensive expertise in product monetization and retention. Defining the opportunities for growing retention and revenue per user and running a series of A/B tests will help you skyrocket the main product metrics.

4

Performance Marketing optimization

Increase ad clicks app installs, in-app actions, and run campaigns that are guaranteed to bring results. Set your goals and acquire the needed segments through the right channels. Run A/B tests to gain tangible profits from insights and the proposed strategy, and optimize your Performance Marketing to the max.

5

Organic Acquisition optimization

Drive organic installs and increase conversions. Get into top apps on App Store and enjoy the optimized Organic Acquisition after Applica's in-depth app analysis and following the provided insights. With constant support available, get answers to all of your UA optimization questions and start working with the strategy that really works.

Achieve Maximum App Growth

Our approach is all about using an extensive, proven methodology to create and test ideas that drive better conversions and increase your revenue.

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CASE STUDIES

Our work speaks
for itself

App
Development
UI/UX Design

Alter Ego

Alter Ego is a collection of mental models, frameworks, and thought exercises from the most significant thinkers who have ever lived.

143%
ROAS Day 7
1000+
Reviews, with 4.7 on average
See Full Case Study
Development
UI/UX Design
Product Optimisation

Harp

Harp is an app that improves, mends, and jumpstarts relationships. Applica developed and launch the app to Tier 1 market

+14,000
Monthly downloads
4,7
Rate
See Full Case Study
Development
Product Optimisation
Product growth

Five Minute Journal

App development and maintenance, product growth for Five Minute Journal - a journaling app loved by over 1.8 million people worldwide.

99,5%
Crush Free Rate
131%
LTV increase
See Full Case Study
Marketing

Drops (UA)

Drops, one of the leaders in the language learning niche, required a support with clear User Acquisition structure & creative production to drive profitable growth.

40x
in non-organic users
See Full Case Study
Product growth
Web-2-app-funnels
Pricing strategy

Fabulous

Fabulous, a self-care app, is one of the biggest on the market is and helps build better habits and achieve personal goals.

+ 40%
to ARPU
See Full Case Study
Product growth
Monetization
Onboarding optimization

FitMind

FitMind faced barriers to the consistency of the A/B testing process and the functioning of in-app events tracking. With Applica, they ran 5 A/B tests and got:

+ 50%
to user LTV
80%
Allowed Notifications
5
A/B tests
See Full Case Study
Product growth
Onboarding optimization
Marketing
ASO

Deep Sleep Sounds

Deep Sleep Sounds is an app that helps people fall asleep by playing soothing sounds. DSS helps its users create healthier sleeping patterns.

+ 46%
conversion to purchase increased
53%
to ARPU
See Full Case Study
Product growth
Paywalls

Drops

Drops, one of the leaders in the language learning niche, had a request of improving the ARPU. After the needed tests were conducted, Drops achieved:

+ 9%
to ARPU
See Full Case Study
ASO
Marketing
Market launch

Neome

Neome, a self-care app, helps its users deal with and eliminate their negative subconscious using a specially trained chatbot.

~30%
App Store Click Rate
~2,5%
Ad Banners Click-Through
~$2
CPI
See Full Case Study
Pricing strategy
Product growth

ShroomID

ShroomID, a mushroom-hunting app, helps its users identify mushrooms, providing AI and human predictions, as well as tons of specific data.

+ 60%
to ARPPU
See Full Case Study
faq

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