Deep Sleep Sounds is an app that helps people fall asleep by playing soothing sounds. DSS helps its users create healthier sleeping patterns.

Fabulous, a self-care app, is one of the biggest on the market is and helps build better habits and achieve personal goals.

From resolving technical measurement challenges to implementing a scalable creative testing framework, Applica helped Drops unlock profitable growth quickly and sustainably.

The challenge was to create a paywall experience that clearly conveyed the app’s value while using persuasive design to drive trial starts and long-term subscriptions.

ASL Bloom needed a streamlined onboarding experience that aligns with user needs, clearly communicates the app's value, and increases trial conversion rates.

The combined improvements across onboarding, activation, paywalls, and feature design for Employee Link - a workforce management app designed for business owners, managers, and employees.

EF Hello partnered with Applica to bring clarity and structure to their performance marketing efforts. Despite a highly competitive EdTech landscape and major analytics challenges, Applica helped to scale globally and unlock key creative insights for future growth.

Onboarding optimization and homepage redesign for Five Minute Journal to enhance user retention and trial conversion by clearly communicating its value and improving the user experience.

Invoice Ovaro is a Invoice Maker App. A business invoice generator for small business owners and freelancers that lets you quickly create a document on the spot while with the customer.

A simple fitness app that offers quick, equipment-free workouts with guided instructions and progress tracking to help users stay active in just 7 minutes a day.

In the last 5 months of collaboration with Nemo, Applica decreased the cost per first-time deposit (CFD) while scaling by x4 times a 6-digit monthly budget.

A small copy adjustment delivered a big result, showing the importance of regular product optimisation and understanding your audience's needs.

App development and maintenance, product growth for Five Minute Journal - a journaling app loved by over 1.8 million people worldwide.

How Applica grew a Mediterranean Diet App US search downloads by 167% with ASO cross-localisation.

FitMind faced barriers to the consistency of the A/B testing process and the functioning of in-app events tracking. With Applica, they ran 5 A/B tests and got:

During the first 4 months of our partnership, Applica scaled web2app acquisition and increased subscriptions by 27 times, 5 times while reducing cost per purchase by on Web2Web landings for Workout for Women app.

Drops, one of the leaders in the language learning niche, had a request of improving the ARPU. After the needed tests were conducted, Drops achieved:

ShroomID, a mushroom-hunting app, helps its users identify mushrooms, providing AI and human predictions, as well as tons of specific data.