Challenge
Invoice Ovaro is a Invoice Maker App. A business invoice generator for small business owners and freelancers that lets you quickly create a document on the spot while with the customer.
Invoice Ovaro is a secure cloud solution. For security & peace of mind, all invoicing data is backed up on the cloud and available on any device through your secure login credentials.
Solution
Timeline
We paid special attention to each step, with an idea to create successful MVP version that will get traction right after launch.
Brand Guidelines
Understanding current design trends and user experience knowledge, we selected a bright and light design style. Our team conducted additional research to make sure the colours and visual components will stand out for a user.

Typography & Colors
User-friendly mobile app design
We delivered a harmonious blend of aesthetics and functionality, allowing user easily create their first invoices and get familiar with the functionality quickly.
User Flow
We applied a straightforward user flow that would minimise the time to start usage of the app and let you work with the main functionality right after opening the app.
Sign In, Sign Up
Presence of multiple options for sign-up drastically increases the conversion from App Open to Sign Up.

Forgot Password
For app like Invoice make security is one of the most important components, so all invoicing data is backed up on the cloud and available on any device through your secure login credentials.
Documents
We developed simple but convenient way to add and filter out the documents with modern approach to it.
User can easily navigate in the app right after onboarding, which will decrease the churn rate.
Add Document
Straightforward and clear process to add documents according to the company type and region ensures healthy retention and great results after app launch.
Results
We transitioned from competitor analysis to the final outcome, that you see today. Thanks to significant efforts invested by the team the end result fully satisfied everyone involved in the project.
The app was released in both stores and started getting early traction.
iOS & Android
Release in stores:
5/5
Client satisfaction:
Client feedback
Outstanding work – highly professional and reliable. They demonstrated the highest level of professionalism, expertise, and dedication. I highly recommend Applica and their team
Ken Hamilton
Founder at Invoice Ovaro





